Information Usage and Sharing
BGV values your patronage and respects your right to privacy. Because we are committed to protecting your privacy, personal data relating to an identified or identifiable individual that is submitted through our web page will be collected, processed, stored, and disposed of in accordance with applicable federal law of the United States and the laws of the State of Colorado that may apply. The submission of personal data constitutes the user’s acknowledgement that he/she has read and understood this notice, and agrees to its terms. In order to facilitate the purchase of goods online or to update visitors of new products or services, BGV may share certain individual information with its partners, related or affiliated companies or third parties. BGV will act on the advice of counsel should its records be subpoenaed. In connection with any contest or promotion, BGV reserves the right to post all information regarding contest and promotion winners that may be legally required or as is otherwise disclosed in the contest rules. We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or utilize certain other site features.
BGV takes your information security very seriously. As such, we have generally accepted security measures in place to protect against the loss or misuse of any electronic information we may collect. Our website is scanned on a regular basis for security holes and known vulnerabilities in order to make your visit to our site as safe as possible. We use regular Malware Scanning. Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology. We implement a variety of security measures when a user enters, submits, or accesses their information to maintain the safety of your personal information. All transactions are processed through a gateway provider and are not stored or processed on our servers.
In a few areas on our Site, we ask you to provide information that will enable us to enhance your site visit, process your request correctly, and if necessary, follow up with you before or after your visit. Owners of BGV properties may, at their choice, provide personal account information online to maintain updated personal contact or preference information. From time to time we may ask questions, or we may use data collected for order processing, to better understand our customers’ preferences. This information allows us to improve our services, and to offer you specially tailored deals when appropriate. We will request information from you when you:
- Plan a trip to Breckenridge.
- Place a request with a BGV property.
- Provide feedback in an online survey.
- Participate in a sweepstakes or other promotional offer.
- Subscribe to a newsletter or a mailing list. If you don’t want to receive promotional material or special offers from us, we ask that you opt out where indicated. Please note that in the case of newsletters or mailing lists, you will be able to “unsubscribe” to these mailings at any time.
THIRD PARTY ACCESS TO INFORMATION
Access and use by third party service providers – From time to time, BGV enters into arrangements with companies whose expertise is essential for our own services to function properly. For example, in accordance with standard industry practice, and as allowed under federal and state law, we work with specialized firms that service our loans, provide escrow services, process collections or provide certain owner demographics. As permitted by law, we disclose to these service providers only such nonpublic personal information of the type described above as is reasonably necessary to perform these functions. As with all of our business partners, these companies are required to safeguard your information and use it only for authorized purposes.
Access and use by joint marketing partners – BGV enters into joint marketing arrangements with carefully selected business partners to provide our owners with specialized products and services. Although these partners are not owned by or affiliated with BGV, they work closely with us to meet your needs. If appropriate, we may disclose to these marketing partners the nonpublic personal information about you described above; however, we do not share your account number, owner number, contract number, social security number, any access codes or credit information with nonaffiliated third parties. Our partners must agree to safeguard fully the confidentiality of owner information, and they are not allowed to disclose such information to anyone else without our permission.
Access by other nonaffiliated third party companies – We may, in the future, share your nonpublic personal information with nonaffiliated third party companies other than those described above. You may choose not to have your information disclosed to these companies (see opt out instructions below). BGV reserves the right to cooperate with local, provincial, federal, and international officials in any investigation requiring either personal information (including any information provided on-line through any of the BGV Sites noted above) or reports about lawful of unlawful user activity on this site. BGV also reserves the right to disclose any information in an individual’s account to satisfy any law, regulation, or government request or protect the rights or property of Gold Point Lodging and Realty, Inc. or Peak 7, LLC.
- We have implemented the following
- Remarketing with Google AdSense
- Google Analytics
We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website. Opting out: Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.
- In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur: We will notify you via email within 7 business days.
We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute noncompliance by data processors.
CAN SPAM Act
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out penalties for violations.
We collect your email address in order to:
- Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.
To be in accordance with CANSPAM, we agree to the following:
- Not use false or misleading subjects or email addresses.
- Identify he message as an advertisement in some reasonable way.
- Include the physical address of our business or site headquarters.
- Monitor third-party email marketing services for compliance, if one is used.
- Honor opt-out/unsubscribe requests quickly.
- Allow users to unsubscribe by using the link at the bottom of each email. As well as follow the instructions at the bottom of each email and we will promptly remove you from ALL correspondence.
If at any time you would like to unsubscribe from receiving future emails, you can email us at: firstname.lastname@example.org
BGV does not knowingly solicit data from, or about, people under the age of 25 years for the purposes of selling directly to these individuals. Note: BGV assumes that visitors to our site are adults. We do not require any visitor to provide date of birth at registration, though we do ask for an age when applicable for enter-to-win promotions. U.S. federal law prohibits discrimination in public accommodations based on age, so when we send out information on lodging bookings we are required to treat all site members equally, regardless of age. We will send real estate offers only to customers 21 years old and older.
Under no circumstances, including, but not limited to, negligence, shall BGV be liable for any direct, indirect, special, incidental or consequential damages, including, but not limited to, loss of data or profit, arising out of the use, or the inability to use, the materials on this site, even if BGV has been advised of the possibility of such damages.